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In short, the era belongs to the short


- The days are not far when the world of short videos will rule the world. Fun for the viewer and income for the creator, both are possible

The original function of Fay Sabuk was to connect two people. Today it does many things. One task is to compete with YouTube to take a share of the money that can be earned in the video world. The world of video has expanded a lot, thanks to mobile phones. See who makes videos, takes pictures. The different thing is that the numerous videos and photos in it are not seen by the owners themselves. Yes, smart people generate income from videos and photos. In the name of creativity, profession, fun or timepass, many of those who have made money by making videos and putting them online have become scammers and celebrities too.

One belief was that private videos were originally occasional, long, for oneself or relatives. The Internet changed this belief. Now videos can be short too. Videos under one minute in length are the talk of reels in Instagram. It's like that on Tiktok and other platforms. Well, in the world suffering from lack of time, a trend has come up short videos. A brand new market was created out of it. A market is a market for short videos, shorts and reels. According to one belief, the short video market will reach 19 billion US dollars by the year 2030. After the exit of Tiktok from India, many players are in the field to loot this market. YouTube, Facebook, Instagram, Chingari etc. are all in one boat. Although Chingari is a relatively small player, it has four crore users. Ten crore videos are being uploaded on Chingari every day. Think, with companies jumping into such a market and users developing the market, how big will video creators be next?

Five-G's have already knocked at our door. The buzz that mobile has created with 4G will pale in comparison to 5G. Imagine downloading a good movie now that takes seven minutes to download in just six seconds. Now those who don't download videos etc to their heart's content will end up downloading and watching movies and shorts on a whim.

Short videos are the future. So video sharing companies and creators are very active in it. Marketing companies also love short videos. For short videos such as ten- to twenty-second television commercials, they hire influencers, i.e. internet celebrities and creators with Zaza followers. Companies are doubling their spending on digital marketing every year due to the immense popularity of short videos.

Understand the characteristics of shorts or reels. Such videos are less than one minute in length. It has some element that gives the viewer instant pleasure, information etc. Music for such videos is available for free. YouTube recently announced that it will not worry about music copyrights for short videos as the company will provide them to the creators. Short videos can go viral quickly. Video sharing companies and apps are ready to provide skills like editing, special effects etc. to make it. Let's add a few things about the effects. Start and stop camera while shooting short video from mobile More than one short video can be made at a time. Whether to keep the encoding speed normal or slow can also be decided. It's easy to make transitions (i.e. add an effect between one slice to another), put text on the video, etc. in the video. In short, all you need to create a short video is imagination, desire and the common sense of touching people's hearts.

Facebook, Instagram, WhatsApp are owned by Meta Company. Due to this, Facebook gives equal competition to YouTube and other competitors in the short video market. It used to be that people used to upload videos on YouTube and post their links on social media to get viewers. Meaning, using Facebook, Twitter, Instagram etc to promote and go viral. Then Facebook jumped into the fray. He had Instagram. Now users can earn income by uploading videos on Facebook as well. The way heaps of views of videos uploaded on YouTube earn money, M. In sum, there is fierce competition between social media and video sharing companies. In order to win in this, companies have to give creators little by little. As soon as one company offers a creator an opportunity to earn, another company also brings an offer. All this has led to unprecedented opportunities for Chunka video creators.

Many Thanganveeras are doing Udha to jump into this flowing Ganga. They are absolutely right. Video creation, and even short video creation, can make one successful, happy and prosperous. The condition is that a step is taken in this direction thoughtfully, with calculation, in the role of a professional.

Also Know About Short Reels…

In the short video market, not only the creators (YouTube, Facebook etc.) and creators will earn, but the viewers can also earn. Chingari also pays people to use its app.

Having a good mobile means one is equipped to make short videos. Techniques to make it fun by shooting videos, music is easily found. The subject of a short video can be anything. 'Look, I'm feeding my dog ​​biscuits', or, 'Look, how crowded the relief road in Ahmedabad is...' can be a short video that comes to mind and can be uploaded at lightning speed and reach millions of people.

YouTube has created a special bonus fund for creators of shorts videos. 100 million US dollars is only for shorts creators. A portion of it can be earned by uploading at least one original short every six months. Creators whose videos are viewed the most receive from a hundred to 10,000 dollars from the bonus fund.

To be eligible for income from short videos, video sharing companies and apps have to meet the prerequisites. It should have a minimum number of followers, the video should be viewed at least this many times or for this amount of time in a certain time frame, etc.

30 billion short videos are watched every day on YouTube alone. The sum total of all the websites and apps will boggle the mind.

Creators can earn bonuses in the meta as well. Videos that get 1,000 or more views in a 30-day period are eligible for the bonus. This option is however for creators who are invited by the company itself. The meta also has a challenge option, where invited creators complete one challenge at a time and earn bonus income for doing so.

Creators in the short video market can also generate income by creating sponsored videos. Make a video of a company's product, upload it and if it works, you can earn from the company and also from YouTube.

Facebook provides a special way for creators to add ads to reels. Its details are difficult to explain in short like a short video. For that you do reading and research.

Like long videos, the day is not far when short videos will also show ads. This direction is being seriously challenged. This option is in the form of text and background. Another type will also be added to it.

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